Target’s Plus-Size Swim Model’s Are Giving Us Life

It is such a breath of fresh air to see brands like Target, continue the fight for inclusion, representation of all bodies and body positivity. We are here for everything Target is serving with it’s 2020 Swim Look Book.


We are screaming YES, to the color, the vibes, the hair, the bodies and the mood. Target is not only giving curvy and plus bodies better options in swim wear, but they are serving affordable, cute and trendy looks with Wild Fable as well.

We are here for the animal print, the bold, solid one pieces and the tie-die two piece sets. Starting at $14.99 with sizes offered up to 26 and 38DDD tops, we are excited to find something we love for this up and coming swim season.

“Whether our guests are planning their next beach vacation or gearing up for the swimsuit season, they can count on Target for swimwear that looks amazing, fits perfectly, is on trend and is an incredible value,” says Jill Sando, executive vice president and chief merchandising officer, style and owned brands, Target. “Year after year, guests turn to our amazing portfolio of only-at-Target brands to find a swimsuit that makes them feel amazing in their own skin.”

When it comes to this collection, so far so good, this spring’s campaign highlights personal swim style and features a diverse group of women in suits of all shapes and sizes. Target’s goal is clear, “Being You Always Fits”.

Photos are courteous of Target