Candace Holyfield, widely known as the six figure spa chick, is paving the way for women of color in the spa industry. “My raw educational strategies has led me to become an instagram favorite”, stated Holyfield. Candace has gained a following on Instagram by teaching marketing for spa professionals everyday on instagram live.
As a three time award winning spa owner, over ten years in the spa industry, celebrity clients, and an Amazon best seller, Candace is the founder of the largest African American Spa Professional community in the world.
Q & A Time
Q: What are three reasons you decided to enter the spa industry?
A: I needed a career change. It was the only program where you could have your own business the day of graduation. I was looking for freedom.
Q: Did you find any shocking news once you started your journey to becoming an entrepreneur, particularly in the spa business?
A: The blood sweat and tears was real. The long nights early mornings. The going broke to follow your dreams. I was shocked at all the men who want happy endings and don’t respect real licensed massage therapist.
Q: What were three major milestones you had to overcome to get your spa business started?
A: Walking to school every day and transitioning to working night time which caused me to take a 50% pay cut. Moving to Atlanta losing everything I had to follow my dreams of being a celebrity spa in Atlanta. Getting my massage license. I failed my test the first time by five points because I didn’t study at all.
Q: Why do you think there are not more women in the spa business?
A: It’s very expensive and takes a lot of time in school. The competition with big companies discourages a lot of women spa owners. They think they can’t stay in business because of competition.
Q: What are some of the things that keep you motivated to push forward with your business?
A; My entire life is dedicated to my kids and mu business. This is my life work. I finally have real freedom. My kids live an amazing life. I will always push forward with my business. It’s my pleasure to heal the world via massage therapy and help other women open/operate independently.
Q: Where do you see your business in 5 years?
A: In 5 years I want my Black Spa expo to be international. I want 1000 more members in my spa boss tribe. I want to help 5000 women over the next 5 years to open spas.
Q: Do you have any aspects of your spa business that are different from other spas?
A: We specialize in spa parties. Groups at one time getting spa services.
8 Self-Care Tips From Candace
1. aromatherapy (lemongrass is my favorite great for anxiety)
2. Herbal bath (soak 30 to 45 minutes himalayan salt, lavender and passion flower)
3. Brain dump (clear your mind)
4. naps
5.massage
6.vacation
7. meditation/yoga
8.reading/affirmations
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