Let’s take an inside look at how Kiyonna, a plus-size fashion brand, was born.
The Lightbulb Moment
In 1996, Kim Camarella-Khanbeigi was studying entrepreneurship at University of Southern California. Although she desired entrepreneurship , Kim was not committed to an industry. All this was changed by a vacation with one of her best girlfriends, whom wore label-less clothes. Inspired by her friends desire to take fashion into her own hands by not settling for big box retailers and their lack of selection, Kiyonna was born.
Fast forward to today, Kiyonna is located in over 100 stores nationwide and has partnered with retailers like Amazon and Lane Bryant and has a Flagship retail location, the Upstairs Boutique, in Anaheim.
Kiyonna Womens Plus Size Vienna Maxi Dress – $118.00
from: Kiyonna Clothing
“We’re in business still, after all these years, because we’ve always sold a feeling, not a product,” Camarella-Khanbeigi said. “I’ve always believed in the idea that curvy women deserved to look and feel stylish and amazing. Why not?”
Kiyonna Womens Plus Size Amour Lace Wedding Gown – $288.00
from: Kiyonna Clothing
Kiyonna offers clothing that straight sized women would wear under the sun: tops, bottoms, and dresses for all occasions. Other styles offered include fall style, office chic, and casual looks. For individuals preparing for a wedding; look no further, Kiyonna offers a wide variety of wedding dresses and garments. If you are looking for a deal, check out Kiyonna’s unique flash sale selection, offering tops for $30 and dresses for $60.
Kiyonna Womens Plus Size Giselle Ruffle Sarong-Sale! – $46.80
from: Kiyonna Clothing
Manufactured in Orange County, Kiyonna has prided itself on being a woman owned and woman runned business, with 78% of the management team, 84% of the workforce, and 100% of the design team being women.
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